Blog post/svgenerator

Notes, implementation details, and design decisions from tools I've actually shipped.

svgenerator.

older write-up, refresh in progress.

i needed svg files for my sites and the options were either digging through free repos and never finding what i wanted, or paying for stock vectors that still needed editing. so i built a tool that takes a text prompt and gives you a clean svg. you describe what you want, pick a style, it generates it. there's also an image to svg converter. it's at svgenerator.org.


general svg tool market is saturated, dozens of them backed by actual companies. competing for "ai svg generator" seemed pointless so i looked at who uses svgs outside of web dev.

found the cricut and laser cutter community. these machines take svg files as input and people use them for vinyl decals, t-shirts, wood engravings. they're not developers though, they buy svgs from marketplaces and half the files are broken — duplicate paths that make the blade cut the same line twice, open paths that lift the blade mid-cut, gradients that confuse the cutting software entirely.

spent time on the subreddits and facebook groups and people are constantly uploading svgs to cricut design space and getting mangled cuts, asking each other for help fixing files. there's demand for a tool that cleans up svgs for cutting machines and nobody is serving it.


checked google search traffic rather than going on gut feeling. people are searching things like "why does my svg cut wrong on cricut" and "fix svg for cricut design space" and when i looked at who was ranking for those terms there wasn't much. the big svg tools don't mention cricut because they're targeting developers, and the cricut sites are marketplaces selling files not fixing them.


followed the pieter levels approach of validating demand before building the full thing. put up a page that looks like a working product — you upload an svg, hit fix, watch a progress bar, then it asks for your email to send the fixed file. nobody gets a fixed file yet but the signups reflect actual intent rather than idle curiosity.

SVGenerator waitlist

lives at waitlist.svgenerator.org. gives me a list of people who want it and data on what machines they use so i can prioritise what to build first.


analysed competitor sites and found search terms none of them were targeting. included those across svgenerator.org in the faq, page copy, metadata. if someone searches a phrase and no competitor has it on their site but mine does, the search engine has a much closer match to serve.


waitlist is collecting data. once there's enough signal i'll build the actual svg fixer behind it. the generator is already live for general use but the cricut fixer is where the opportunity is.